Welcome to the A.L.I.C.E. Website!

Home of the A.L.I.C.E. Community Enterprise Company.

Find out about the “Follow The White Rabbit” virtual tour App, “Alice Origins” App and Souvenir Town Trail Guide as well as the “Down the Rabbit Hole” Walking Theatrical Tour!

Keep unto date with all the latest Events & Activities of A.L.I.C.E. and visit us on facebook


Alice Liddell Innovative Community Enterprise Ltd


Company Ethos

To firmly establish and market the Alice in Wonderland connection in Llandudno worldwide, benefitting of the local community.
A.L.I.C.E Ltd was set up with a knowledgeable Board of 6 Directors whose expertise will contribute to the growth of the Community Interest Company.
Income will be derived from the sale of a Digital App, town trail map, Drama tour and Croquet lawn game.
Businesses are encouraged to subscribe to the App enabling the visitor to have the town’s offer in the palm of their hands. Monies derived from subscription and sponsorship will be reinvested into community projects.
Working with local business and community groups we aim to deliver a memorable customer experience to all visitors to Llandudno and Wales.

Established in January 2013
Company Registration No: 8360819



A new Alice in Wonderland themed tearoom is opening in Llandudno next week. ! ... See MoreSee Less

1 week ago  ·  

Moe Alice in Japan. ... See MoreSee Less

Wales Now Vol.19」をお届けします。 www.wales-japan.com/wales/wales_now/vol19/ 「不思議の国のアリス」ゆかりの地、スランディデュノで拡張現実(AR)の世界へ/シニア世代に英語研修&ホームステイを提供する、栃木健司(Kenji Tochigi)さん/「カンブリア紀」とウェールズの古い関係 ほか お見逃しなく! #ウェールズ #イギリス #不思議の国のアリス #ホームステイ #シニア留学

2 weeks ago  ·  

A bit different! ... See MoreSee Less

This is Alice's Adventures Underground in London, a unique theatrical adventure.

2 weeks ago  ·  

My favourite sculpture......The Queen of Hearts! ❤️ ... See MoreSee Less

Today is Alice in Wonderland's birthday! Do you know about the Alice connection with Llandudno and have you followed the trail? What’s your favourite statue on the trail, tell us in the comments box below. bit.ly/2oDEWEx

3 weeks ago  ·  

Talking Alice in Japan. ... See MoreSee Less

"アリスのおうちがあったとこの近くには、ウサギ穴が本当にあるのよ" 「不思議の国のアリス」ゆかりの地、スランディデュノの小学校に通う「ミス・アリス」(2016-2017)こと、ジェシカさん。 インタビュー: www.wales-japan.com/wales/wales_now/vol18/#interview

3 weeks ago  ·